Corporate - 09.07.2024

INTARGET AND ACCESSIWAY TOGETHER TO PROMOTE ONLINE INCLUSIVITY

We are pleased to announce a new strategic partnership with AccessiWay, a leading European player in the digital accessibility sector.

In an increasingly digital world, ensuring that online resources are accessible to everyone, regardless of their abilities, is crucial. Digital accessibility not only improves the user experience for people with disabilities but also promotes inclusivity and equal opportunities online. In a context where the web has become a central pillar of daily interactions, it is essential that everyone can participate fully and without barriers.

“Web accessibility is not just a matter of legal compliance but an ethical commitment to inclusivity and respect for diversity,” says Francesco Borsetto of Intarget. “Ensuring that our corporate website is accessible to everyone, regardless of their physical or cognitive abilities, represents a gesture of fairness and respect. Additionally, adopting accessibility practices demonstrates a concrete commitment to inclusion, valuing diversity, and strengthening our brand identity. In a market where 70% of consumers reward companies engaged in social issues, accessibility becomes a key factor for business success and growth.”

At Intarget, digital accessibility has always been a strategic priority: “We have worked tirelessly to ensure that our services and content are accessible to all. This new partnership with AccessiWay further strengthens our commitment. Together, we will help brands eliminate barriers and be closer to consumers,” the agency explains in a statement.

Promoting digital accessibility not only improves the experience for people with disabilities but also helps ensure inclusivity and equality of opportunities on the web. Additionally, it enhances SEO, supports the acceleration of online business growth, making companies more competitive and ready to reach a broader audience.

With AccessiWay, “We are determined to build a more equitable and inclusive digital future where everyone has the opportunity to navigate and interact with the web without barriers,” the statement concludes.